Sam Mularczyk

Motion & interaction designer

Boost Celero

  • Role
    • Animation
  • Client BrandNewSchool

Celero is Boost Mobile's first low-cost 5G smartphone.

Led by Brand New School's legendary director Chloë Greene and designers Damonxart and Yoon Lee, we created a technicolour delight to highlight the phone's core quality: speed.

I animated the two sequences below.

The phone emerges from a high-speed wormhole. The animation data was passed off to BNS's CG team that they could render the phone in high detail - including those beautiful reflections.

Showing off the phone's vibrant screen, with abstract components falling into soft gradients.

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